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The groundbreaking virtual reality exposé X-Ray Fashion has made its debut at the Qatar Museum in Doha, where the installation will raise vital questions about the environmental and human costs of fast fashion through April 21.
2016 is the warmest year on record to date, in large part because of a pronounced El Niño effect. 2015 and 2017 are tied for second, and 2018 currently holds the fourth position. But as WMO Secretary-General Petteri Taalas stresses, rankings are far less important than the overarching trend they illustrate. "And that trend," he cautions, "is an upward one." (Thumbnail image courtesy of Anurag Rana.)
"Organisers said that more than 10,000 young people in at least 60 towns and cities from the Scottish Highlands to Cornwall joined the strike, defying threats of detention to voice their frustration at the older generation's inaction on the environmental impact of climate change." (Thumbnail image by Martin Godwin of The Guardian.)
The immersive X-Ray Fashion VR experience spotlights the waste and exploitation that pervade the global fashion industry. Designers taking its message of sustainable design to heart are optimistic that sustainable fashion will soon become the norm across the industry, rather than the exception. Eco-friendly production is too important to be just another passing fad.
Francesco Carrozzini is back on the Lido this year with “X-Ray Fashion,” a cinematic VR experience that guides the viewer through different stages of garment production: from cotton farm to sweatshop, and from catwalk to consumer purchase to the afterlife of the garment. The piece, which is in the Venice VR competition, packs a powerful punch in exposing the dark side of the fashion industry which, it claims, is responsible for 20% of global wastewater and 10% of global carbon emissions and is linked to human rights violations. Carrozzini spoke to Variety about about the challenge of conveying this in an immersive way to make people think about the inherent consequences of the clothes they wear.
Il lato oscuro della moda visto attraverso la lente di un insider: un'installazione in realtà virtuale firmata Francesco Carrozzini debutterà alla Mostra di Venezia nella sezione sezione Venice Virtual Reality. Aperta al pubblico dal 4 all'8 settembre sull'Isola del Lazzaretto Vecchio, "X Ray Fashion" concorrerà come miglior VR storia immersiva e migliore esperienza VR per contenuto interattivo.
Alcantara – con Connect4Climate-WorldBank insieme a Vulcan Productions del filantropo Paul G. Allen – è partner di X-Ray Fashion, l’esperienza di realtà virtuale creata da MANND e diretta dal famoso fotografo di moda e cineasta Francesco Carrozzini (Franca: Chaos and Creation). X-Ray Fashion sarà presentata alla 75a Mostra Internazionale del Cinema di Venezia.
X-Ray Fashion é a ideia vencedora da competição global de ideias para produção de um vídeo de realidade virtual, Uniting4Climate, implementada sob a iniciativa Film4Climate do Connect4Climate. A experiência de realidade virtual é produzida pelo Connect4Climate em conjunto com a empresa Produções Vulcan, do filantropo Paul G. Allen, e com a empresa neutra em carbono Alcantara.
There’s always a spotlight on fashion at the Venice Film Festival, but this year, Francesco Carrozzini’s virtual reality film “X-Ray Fashion” will shift viewers’ gaze away from the red carpet to take a look at what’s wrong in the industry. “It’s not an accusation of fashion per se, but it’s a harsh exposé on the effects of some parts of it, such as fast fashion for example, on the environment and on people, on those working in Third World countries,” Carrozzini said ahead of the premiere in Venice this weekend.
Hayek and Carrozzini share a passion for creative experimentation; both are here at the festival to promote innovative new projects. Hayek stars in Yugen, a moving-image “film painting” directed by Martha Fiennes, in which artsy filmmaking is combined with über-sophisticated coding technology, while Carrozzini will present X-Ray Fashion, a cinematic virtual reality experience that will screen in competition in the festival’s VR section and which exposes the dark side of the world’s second largest polluter. The fashion industry is responsible for 20 percent of global wastewater and 10 percent of global carbon emissions.