<ul>
<li>The 1st Business &amp; Climate Summit marked a turning point for business engagement on climate policy. The second Summit will harness this engagement to make an unequivocal shift from words to action.</li>
<li>The 2016 Business and Climate Summit will be held London, the heart of global finance and a leading business and technology hub. The summit is being designed by business for business, with a convening network of partners that represent over 6 million businesses worldwide.</li>
<li>Forward thinking companies with climate change at the heart of their business strategies will reap the benefits of high return investments, while those that don&rsquo;t will face greater risks &ndash; from policy, investors and climate change itself.</li>
<li>Investors are increasingly directing their money toward the clean technologies of the future. A rapidly developing innovation and technology frontier is emerging, unlocking trillions of dollars of investment.</li>
<li>It&rsquo;s no longer just about commitments, it&rsquo;s about real action. This year&rsquo;s Business &amp; Climate Summit will set out how business, in the short, medium and long term, can take advantage of a swift transition to a resilient low carbon economy.</li>
</ul>

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<p><strong>Connect4Climate</strong>&nbsp;will also be at the Business &amp; Climate Summit preparing discussion about <a href="http://connect4climate.org/event/business-climate-summit-2016&quot; target="_blank"><strong>&quot;The Role and Responsibility of Creative Industries on Climate Action&quot;</strong></a> on<strong>&nbsp;June 29 - 10:45 to 12:45 BST</strong>. Find out who <a href="http://connect4climate.org/event/business-climate-summit-2016&quot; target="_blank">the panelists are and see the run of show here</a>.</p>

<p>During a public interview with&nbsp;Al Gore&nbsp;at the&nbsp;2015 Annual Cannes Lions Advertising Festival,&nbsp;Sir Martin Sorrell, Chairman of WPP Group of advertising agencies offered to stand arm-in-arm with heads of rival advertising networks at Cannes Lions 2016 if all will pledge solidarity with the climate change movement.</p>

<p>The World Bank&rsquo;s Connect4Climate&nbsp;Campaign in partnership with the Business Climate Summit and Maitland Green/Havas is staging a thematic discussion on&nbsp;&ldquo;The Role of Creative Industries in Sustainability and Climate Change&rdquo;&nbsp;with the objective of perpetuating the engagement of media, entertainment and advertising sectors on climate action.</p>

<p>Join us online with&nbsp;<a data-query-source="hashtag_click" dir="ltr" href="https://twitter.com/hashtag/BusinessClimate?src=hash">#BusinessClimate<… href="https://twitter.com/Connect4Climate">#Innovation4Climate</a>.</p&gt;

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<p><img alt="" src="/sites/default/files/images/Resilience-Africa-crop.jpg" style="width: 1000px; height: 563px;" /></p>

<p style="text-align: center;"><em>Oyo State Officials, Project Implementing Unit, and World Bank team visit project sites and effected communities. Photo Credit: Ivan Bruce</em></p>

<p>Ibadan is the third largest metropolitan area in Nigeria after Lagos and Kano,&nbsp;with a population of 3.1 million. The population of the city has been rapidly grown from around 60,000 in the early 1800s and is projected to reach 5.6 million by 2033. In this regards, the city&rsquo;s urban footprint has also increased considerably to its current extent. This sprawl is primarily due to weak land use planning, leading to low population densities especially when <a href="http://www.citymayors.com/statistics/largest-cities-density-125.html">c… to other large cities</a>. &nbsp;This sprawl increases contributes to the unsustainable costs of infrastructure development and maintenance, which reduce the urban efficiency.</p>

<p>Ibadan is also highly exposed to frequent flooding events. The latest flood event on <a href="http://www.bbc.com/news/world-africa-14774793">August 26, 2011</a> caused the death of more than 120 people and serious damage to key infrastructure. Many bridges collapsed, roads washed away, and the Eleyele dam and the waterworks were severely impacted, which has not been functional since then.</p>

<p>The previous responses to the flooding events have been piecemeal. It was primarily focused on alleviating immediate and short-term needs, using traditional methods and materials such as concrete. However, there is a greater shift in policy emerging from the Federal and State levels; the paradigm has changed from &ldquo;reactive disaster response&rdquo; to &ldquo;preventive flood risk management.&rdquo; Recognizing the need for an integrated and long-term solution to flooding in Ibadan, the Oyo State Government requested the World Bank&#39;s support. <a href="http://www.worldbank.org/en/news/press-release/2014/06/17/nigeria-world… Ibadan Urban Flood Management Project</a> (IUFMP) a $200 million IDA credit aims to repair and improve several of the critically damaged infrastructure affected by the floods of 2011, strengthen community-based resilience capacity, and provide support for risk assessment and early warning systems to mitigate any future flood occurrences.</p>

<p>The adoption of a framework design approach for the Ibadan Urban Flood Management Project (IUFMP) effectively sets the &ldquo;rules of the game&rdquo; and allows infrastructure investments to be selected on a dynamic basis following the adoption of strategic city Masterplans &ndash; drainage, solid waste, urban. The masterplan studies will provide the opportunity to create a balance of investments in structural and non-structural.</p>

<p><img alt="" src="/sites/default/files/images/Resilience-Africa-3-crop.jpg" style="width: 1000px; height: 563px;" /></p>

<p style="text-align: center;"><em>Discarded waste of plastics fills the dry&nbsp;river bed until the&nbsp;rainy seasons begins. Photo Credit: Farouk Banna</em></p>

<p>The clear connection between solid waste and flood is alarmingly evident in Ibadan, a disconnected solid waste management has become an enormous challenge, which is severally contributing to the cities capacity to cope with flood scenarios, and contributes to the poor environmental conditions, as much of the waste is being burnt releasing harmful pollutants effecting the cities air quality.</p>

<p>During our mission we discovered that <a href="http://www.atlas.d-waste.com/Documents/Waste-Atlas-report-2014-webEditi… of the world largest dumpsites</a> were in Nigeria, and in fact two of those dumpsites are in Ibadan considering the relatively low population is particularly alarming. It is program within the project to assist in creating a solid Waste Masterplan, although to ensure sustainability a major focus is needed to change behavior and to educate communities on the effects of discarding trash.</p>

<p>Which reminded me a rap video created by a young Hip-Hop group from Kenya, which features members of TS1, winners of Connect4Climate&rsquo;s Voices competition, and using music to raise awareness of the issue of trash and the potential opportunities. This approach alone will not solve issues of solid waste in Nairobi, but certainly highlights the necessity of engaging in youth and creative industries in tackling complex issues.&nbsp;</p>

<p>[video:https://vimeo.com/7183252]</p&gt;

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<p style="text-align: center;"><img alt="" src="/sites/default/files/images/M4E2.jpg" style="font-size: 13.008px; line-height: 20.0063px; text-align: center; width: 1000px; height: 277px;" /></p>

<p>The March4Earth VR video&nbsp;is available on&nbsp;<a href="http://littlstar.com/videos/f2760f4a&quot; target="_blank">LittlStar</a>&nbsp;via iOS or Android App, Samsung Gear VR, Apple TV or via Web (Chrome or Firefox browser).</p>
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<p>Enjoy it on Virtual Reality with a Google Cardboard or a Samsung Gear VR headset.<br />
For a direct link click&nbsp;<a href="http://littlstar.com/videos/f2760f4a&quot; target="_blank">HERE</a></p>

<p><strong>For more information, go to:</strong><br />
March4Earth:&nbsp;<a href="http://www.march4earth.org/index-eng.php">http://www.march4earth.org/in… />
RYOT:&nbsp;<a href="http://www.ryot.org/">http://www.ryot.org/</a><br />
NARRATED BY: Greta Scacchi<br />
EXECUTIVE PRODUCERS: Connect4Climate &ndash; World Bank Group, Earth Day Italy, Earth Day Network, RYOT.<br />
<br />
With sincere thanks to our Partners: Earth Day Italy &ndash; Pierluigi Sassi, Earth Day Network, Vicariate of Rome, The Most. Rev. Matteo Zuppi.<br />
<br />
SPECIAL THANKS: Paolo Dieci, Giuseppe Fiorello, Rosario Fiorello, Claudia Gerini, Lucia Grenna, Italian Association of Professional Advertising Agents TP, Italian Ministry for the Environment, Land and Sea &ndash; Minister Gian Luca Galletti, LINK 2007, Roberto Pagnotta, Rosario Pellecchia, Eleonora Pratelli, Radio 105 Network, Camila Raznovic, Carolina Rey, Kathleen Rogers, Tony Severo, Suite19 PR, Francesco Totti, Biagio Vanacore.</p>